
Employer Branding
Our two-decade work identifying talent in different market segments, allows us to know and enhance our value offer to our collaborators, as well as the creation of a differentiated employer brand that generates value and facilitates attraction, selection and loyalty for companies.
HOW DO WE DO IT?
✓We have an interdisciplinary team that allows us to approach the employer brand from a creative angle along with a marketing and communication view.
✓ We identify the aspirations and preferences of young professionals from the target profiles of each organization.
✓We determine what are the perceptions that professionals have regarding each company.
✓ We validate the different attributes that we have started to work with collaborators in relation to the organization as an employer brand.
✓ We obtain insights that allow us to develop attractive value proposals for the target audience of the company, as well as build and / or review the brand positioning strategy.